For this project, I was inspired by collages, nature-inspired colors, hand-drawn type, and bold, painted patterns.
The "Virtues" part of the logo was hand-lettered using an iPad Pro.
Single-page website mockup.
Truck front
Truck side view
Truck back
The business itself operates out of a vintage VW camper van.
Business cards
Branded letterhead
Branded stationery includes business cards printed onto coasters and a letterhead.
The truck is filled with various jars of tea ingredients, which customers scoop from to create their desired blends.
Employees' uniforms include a patterned apron and visor-style hat with the company's logo.
Additional collateral items include branded mugs and plates, which are also available for purchase online or inside the truck.